Anything You Want by Sivers Derek

Author:Sivers, Derek [Sivers, Derek]
Language: eng
Format: epub
Tags: Anything You Want
Publisher: The Domino Project
Published: 2011-06-28T16:00:00+00:00

We answered our phone within two rings, always—7 a.m. to 10 p.m., seven days a week. Phones were everywhere, so even if the customer service rep was busy, someone in the warehouse could pick up. All anyone had to do was say “CD Baby!” Customers LOVED this! Someone actually picking up the phone at a company is so rare that musicians would often tell me later at conferences that it was the main reason they decided to go with CD Baby— they could always talk to a real person immediately. All employees knew that as long as we weren't completely swamped, they should take a minute and get to know the caller a bit. Ask about her music. Ask how it's going. Yes, it would lead to twenty-minute conversations sometimes, but those people became lifelong fans.

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